Marketing Content Writer | Lutetia Aesthetic Clinic | Dubai Festival City

  • Competitive
  • Dubai, United Arab Emirates
  • Permanent, Full time
  • Al Futtaim Group
  • 19 Feb 18 2018-02-19

Marketing Content Writer | Lutetia Aesthetic Clinic | Dubai Festival City

No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives . Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You'll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, Robinsons, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

Come join us to live well, work better, and be the best.

We are currently looking for dynamic and experienced Marketing Content Writer to join our Lutetia aesthetic clinic team based in Dubai.

Key Responsibilities:

  • In partnership with the marketing team, create relevant, compelling, strategic marketing copy for assets including websites, video scripts, blogs, and patient emails, etc.
  • Express Lutetia Brand Voice across all outputs and media: from in-store to advertising to video to web
  • Help establish and maintain a consistent corporate image/brand voice across departments and throughout treatment lines, promotional materials and events.
  • Have a firm understanding of how to apply search engine optimization and SEO keyword principles to copy to aid in natural search efforts
  • Strengthen and implement the company's social media presence by developing brand awareness and generating inbound traffic. Report on the progress of applying various social media tactics using a variety of digital analytics and media tracking tools.
  • Edit and proofread Marketing materials
  • Edit PR-related materials such as press releases, award applications, contributed articles and social posts


To be successfully considered for this exciting role, you must demonstrate the following:
  • Bachelors: Marketing, Advertising, Communications, or Related Field
  • Internship in Communication, Journalism or related field
  • Strong writing experience mandatory with solid verbal/presentation skills
  • Excellent knowledge of grammar, proofreading and editing
  • Exceptional attention to detail and quality control
  • Past experience producing content for the web specifically, as well as channel-specific knowledge (social media)
  • Past experience building audiences either online or offline
  • Past experience in community management
  • Ability to write for different audiences - customers, employees - in multiple mediums including print, web, email, social and digital publications
  • Ability to express creative ideas
  • Detail oriented and organized
  • Native English



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Before you click "apply": Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.

As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.