Technical Manager Technical Manager …

Experian Information Solutions Incorporated
in Costa Mesa, CA, United States
Permanent, Full time
Be the first to apply
Competitive
Experian Information Solutions Incorporated
in Costa Mesa, CA, United States
Permanent, Full time
Be the first to apply
Competitive
Technical Manager
🌎 English English (United Kingdom) Espaol Portugus (Brasil) () This job posting isn't available in all website languages ☰ Technical SEO Manager New 📅 2 days ago Post Date 📅 197699 Requisition # Apply for Job Share this Job Justin Hastings - Chief Human Resources Officer, North America at Experian Justin Hastings talks about our culture of innovation and inclusion. Visit jobs.experian.com to search for your next opportunity. Are you interested in working at one of the leading data and analytics companies in the world? Experian is searching for a talented Technical SEO Manager to join our Global Digital Marketing Operations team. This role is based in Costa Mesa, California where the Orange Country Register ranks Experian as the #1 Top Workplace. The Technical SEO Manager will be responsible for driving growth of organic search engine traffic for Experians global web properties. The ideal candidate will manage regional execution of the companys global organic search strategy and perform key technical SEO functions, including technical site audits, content inventories, on-page optimization, keyword research, search data analysis, and content updates.

Responsibilities:
  • Perform regular technical SEO site audits. Report and present results.
  • Perform audits of content, backlinks, and other key SEO factors.
  • Perform, or provide guidance on, on-page optimization techniques, with a strong understanding of how web page content, metadata, internal linking, user experience, and other on-page factors impact SEO performance.
  • Manage web SEO performance across multiple regions, business units, verticals, and products.
  • Help define content strategy by partnering with content authors to ensure SEO guidelines are incorporated into the content production process.
  • Provide insight and recommendations on off-page optimization as needed.
  • Provide SEO expertise and recommendations on an ad hoc basis, as issues arise.
  • Manage keyword rank tracking and reporting.
  • Conduct in-depth keyword research.
  • Train content authors on SEO best practices and build a repository of SEO training materials.
  • Generate and present multiple monthly marketing performance reports for a variety of business units and products.
  • Create custom reports and dashboards on an ad hoc basis.
  • Provide analytics insight and expertise covering a variety of digital channels including, mobile, search (paid and organic), display, social, and email.
  • Evangelize and enforce global SEO content/site guidelines.
  • Configure and manage Google Search Console properties.
Qualifications (Required Skills)

  • Expert knowledge of search engine algorithms and information retrieval.
  • Command of Javascript, HTML, and CSS, with particular emphasis on how they impact SEO performance (This is a requirement and candidates will be tested).
  • Experience in web server architecture and its potential impact on search engine visibility.
  • Expert at performing detailed technical site audits.
  • Expert at using site crawlers and related tools to perform site audits on large sites.
  • Deep understanding of search engine ranking factors.
  • Extensive experience using keyword research tools (e.g. STAT, SEM Rush, SpyFu, Keyword Planner).
  • Experience managing keyword rank trackers and other SEO performance reporting tools (e.g. Moz, Conductor, BrightEdge).
  • Strong understanding of web analytics, preferably with proficiency in Adobe Analytics.
  • Knowledge of CRO and UX principles and methodologies.
  • The ability to communicate well with other teams within the group as well as business unit constituents.
  • Strong analytical thought process and ability to interpret findings.
  • Strong presentation and communication skills.
  • Web content development/publishing experience, using an enterprise content management system (CMS).
Nice to Have (Preferred Skills)
  • Experience using WordPress
  • Content marketing experience
  • Adobe Analytics experience
  • Experience working in Adobe Experience Manager or another enterprise CMS
  • Knowledge of Agile/ Scrum Methodology
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