12 month contract for a Senior Data Analyst to support on an exciting project to improve marketing reporting to empower marketers into making improved decisions.
Paid Media Analytics, part of the Data & Analytics family, working closely with colleagues in Paid Media / Digital Acquisition. This is a global team based over Bangalore, Hong Kong and London.
- Data engineering, find solutions to consolidate data sets in GCP (Marketing data from DCM & others, static files accounting for targets and spend, Web analytics data accounting for online behaviour, and offline data accounting for Sales & product usage)
- Along data engineering, automate said solutions using orchestration tools or python scripts
- Analyse resulting consolidated data sets to identify optimisation opportunities - under-performing campaigns vs. best practice, more effective ways of achieving same results, etc…
- Knowledge transfer to team in India - develop and lead Big Query analytics capabilities