Marketing Manager

  • Competitive
  • London, England, United Kingdom
  • Permanent, Full time
  • Axa Investment Managers - Emplois
  • 09 Jan 18 2018-01-09

The Marketing Manager will support the implementation and execution of a global marketing strategy for AXA IM – Real Assets

We are an active, long-term, global, multi-asset investor focused on enabling more people to harness the power of investing to meet their financial goals. By combining investment insight and innovation with robust risk management we have become one of the largest asset managers in Europe, managing €679bn in assets as of the end of June 2016. We employ about 2,400 people around the world and operate out of 22 countries.


We are proud to foster a high-performance culture, which means that we seek to recruit and retain people who are not only technically-skilled but also globally-minded, innovative and able to leverage their unique perspectives and life experiences to support our success as a company

 


The Marketing Manager will support the implementation and execution of a global marketing strategy for AXA IM – Real Assets

 


Key accountabilities;

 


◦Contribute to AXA IM’s global marketing strategy by developing and implementing the following areas:


1.Corporate Marketing and corporate marketing literature

 


◦Production of corporate marketing such as flyers, brochures and corporate presentation that illustrate the firm’s capabilities


◦Liaise with Communications team on corporate identity projects


◦Execution of relevant campaigns and events


◦Close liaison with AXA entities to ensure alignment on Group strategy.


1.Product Marketing


◦Develop innovative, effective, compelling and professional marketing items (Factsheet, flyer, pitch books, invites), working closely with the CCG team


◦Develop the full marketing suite of products (for example pitchbooks, flyers, newsletters, quarterly or monthly reports) for any new products and implement the development of products/funds in marketing


◦Provide marketing expertise for any flagship projects, working closely with the asset management, development and specialist teams


◦Lead on product-marketing communication


 

◦Provide day-to-day marketing support to the head of marketing and the global head of marketing and communications:


◦Advise, plan and execute marketing initiatives to support team leaders with clear and engaging messages


◦Write email communication (newsletters) and presentations


◦As part of this role, the candidate will have to collaborate with colleagues in London, Paris and the rest of Europe: Legal and Compliance, Design, Communication, Research and Strategy, CCG

 


◦Contribute to AXA IM global marketing activities and events including:


◦Adapt and update existing marketing literature for use, working closely with the compliance team to ensure full respect of regulations


◦Develop marketing copy for new funds – in English. This will cover more technical content as well as promotional communications on funds.


◦Prepare product newsletters to assist with the promotion of the range of funds identified as priorities


◦Respond to internal marketing requests

 

 


Qualifications

•Degree educated

 

Experience/Skills


•Previous relevant experience in a marketing department (financial services experience is preferred) for about 5 to 7 years


•Marketing skills: develop and implement marketing strategy


•Experience in marketing campaign management and activation


•Event planning and execution


•Digital and web experience (CRM, e-marketing campaigns, digital activation, webcast)


•Budget planning and management


•Ability to develop content


•Strong oral and writing, proofreading and editing skills in English


•Demonstrated project and process management skills


•Understanding of financial services (asset management and capital markets)


•Additional language proficiency is a buonus

 

 

Key Competencies


•Strong team player


•Ability to develop and nurture strong working relationship with multiple stakeholders, notably senior managers


•Proven ability to prioritise and respect timelines and budget


•Excellent judgment and maturity to handle confidential information


•Attention to detail


•Creativity


•Pro-active multi-tasker


•Consulting and negotiation skills to influence content and format of communications

Ability and confidence to work in an international and fast environment•