Internship in Group Marketing – Strategy and Planning (m/f) 80-100% temporary
- Zurich, Switzerland
- Permanent, Full time
- Zurich Insurance Company Ltd
- 24 Jun 19
The media strategy team is an essential part of Zurich Group Marketing.
The Group Media team works very closely with local markets, as well as other Group functions, to develop and execute integrated media strategies, driving both brand and business goals across multiple customer segments.
We are looking for an intern with a strong interest in media performance and execution (TV, OOH, Search, Display, Video, Social). In this corporate center role, the successful candidate will be given responsibility from the start. Reporting to the Head of Media Strategy, the candidate's key responsibilities will focus on media planning and performance.
The candidate will have a unique opportunity to learn about Marketing Strategy and experience working in a highly motivated international team responsible for activating the strategy.
As an Intern your main responsibilities will involve:
Media planning and execution
Support the development of the paid media strategy across TV, OOH, Search, SEO, Display, Social
Work closely with the global media agency to develop an ROI strategy that delivers against brand and business goals
Oversee the execution of the media strategy ensuring that all campaigns are live across multiple markets and customer segments
Maintain continuous knowledge and status on all media campaigns, identify and quickly resolve obstacles and take real time decisions on reallocation of spend as needed
Manage and oversee campaign reporting and analyses to turn performance insights to action
- Regularly share and present results to senior leadership
As an Intern your skills and qualifications will ideally include:
- Bachelor's degree is required; Master's degree preferred
- 1-2 years' experience in marketing or media, student job or internship
- A creative and analytical mind with a strong interest in today's media landscape
- A positive and team-oriented personality with good judgement and robust analysis skills
- Strong communication, coordination and collaboration skills
- Working language is primarily English
You can find additional information about Zurich as an employer and about the candidate journey on our career site.
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Who we are
Zurich is a strong brand - more than 1.4 million Swiss customers place their trust in our products and services. Our 53,000 employees worldwide form the basis of our success, helping our customers in 170 countries to understand and protect themselves from risk. In order to deliver our services, we offer our employees flexible working models and interesting opportunities for further training & development. As a Zurich employee, you benefit from a multitude of advantages as well as a strong culture, characterized by acceptance, diversity and team spirit.
At Zurich we are an equal opportunity employer. We attract and retain the best qualified individuals available, without regard to race/ethnicity, religion, gender, sexual orientation, age or disability.
Information for recruitment agencies
Zurich accepts no unsolicited applications from recruitment agencies for this position. We therefore request that recruitment agencies do not submit any candidate documents either via our employees or through our online career portal.
We refuse any responsibility for unsolicited applications as well as any associated fees. Thank you for your understanding.