• Competitive
  • Singapore
  • Permanent, Full time
  • Citibank NA
  • 17 Feb 18

GCG - Design Strategist (Contract)

GCG - Design Strategist (Contract)

  • Primary Location: Singapore,Singapore,Singapore
  • Education: Bachelor's Degree
  • Job Function: Marketing
  • Schedule: Full-time
  • Shift: Day Job
  • Employee Status: Temporary
  • Travel Time: No
  • Job ID: 18000473


Responsibilities include:
  • A highly skilled individual contributor who designs and executes user research and usability studies, producing remarkable insights and transformaztional business recommendations, and presenting them to very large, senior audiences
  • Ongoing partnership with a cross-discipline Design Team (and agencies/vendors) to invent, execute and improve upon breakthrough solutions that our customers love
  • Identify how to solve the problem, selecting agencies and methodologies
  • Manage all projects using Design Thinking principles with agile methods ensuring that every project - large or small - starts with customer needs, strategy and a well-defined problem to solve
  • Uncover rich quantitative and qualitative insights from NPS data, digital analytics, first/second and third party research that propel teams forward and fuel remarkable solutions
  • Design and work with internal analytics partners to track the performance of the team's solutions and use that data to inform the next iteration
  • Manage multiple workstreams with varying timelines and complexity with authority and passion
  • Partner with other strategists, analysts, researchers and business leaders at Citi to create Design briefs and set expectations for deliverables
  • Help package concepts and insights and present to internal stakeholders in persuasive, articulate and compelling ways -- charismatic storytelling skills are a must
  • Be a go-getter with an entrepreneurial attitude and passion for innovative solutions and brand experiences that enable progress for our customers
  • Be a motivating and inspiring force in the group that gets the best performance out of people
  • Be the voice of the customer, the oracle of cultural trends, and a champion for authentic brand experiences


The ideal Candidate would meet the following requirements:
  • At least 3 years of experience in a strategic field such as usability research, creative strategic planning, or management consulting, with demonstration of how strategies drove measureable results
  • Familiarity with qualitative and/or quantitative research studies
  • Familiarity with identifying customer, cultural and competitive insights and writing creative briefs
  • Familiarity with various digital/mobile research technologies, software and equipment is a plus. Must have knowledge of mobile platforms and digital technologies
  • Bachelors Degree in Liberal Arts, Business, Communications, Human Computer Interaction, Information Design, Interaction Design, Psychology or a related field
  • A passion for observing human behavior, cultural trends, and emerging technology
  • You have an unquenchable curiosity and problem-solving mentality.
  • Strong written and verbal communication skills and an exceptional attention to detail. Able to contribute polished content to presentations.
  • Strong organization and time management skills
  • Awareness of Agile development methodologies
  • You possess a strong curiosity and desire to make the complex clear.
  • You always keep the end-user in mind when producing a solution.
  • You have a collaborative working style; focused on getting the best solution rather than your solution
  • You are open, honest and direct in your approach to feedback and asking for assistance