Senior Director – Field and Partner Marketing

  • Annual Salary: 1M - 1.6M
  • Hong Kong
  • Permanent, Full time
  • Wellesley Associates Limited
  • 16 Apr 19

Our client is a global leader in the new technology sector. They are currently experiencing extraordinary growth and are seeking a dynamic Director to manage Field and Partner Marketing to enable them further across the Greater China region. This is a leadership role based out of Hong Kong. Less experienced candidates will be considered for a Senior Manager, Field Marketing role.


  • Help identify, develop, manage and support regional initiatives including events, campaigns and partnerships to help bring the brand to life and to drive regional quota objective
  • Lead qualification and development
  • Trade show and user event management and execution in their respective regions
  • Public relations – working with the marketing lead to developing localized PR strategy and execution
  • Assist in user community development and prospect meetings
  • Driving brand positioning and preference
  • Working closely and collaboratively with the product marketing, demand generation, the company’s events teams and sales leadership in their respective regions
  • Manage a regional marketing dashboard that tracks effectiveness/impact of marketing spend on leads and pipeline per region
  • Provide input on field requirements for integration into corporate-run marketing programs and campaigns



  • Recognized qualification in Marketing, Business or a technical field, MBA is required
  • At least 12 years’ experience in marketing business-to-business software solutions
  • Over 7 years’ experience in partner or field marketing roles with proven results
  • Strive for the best business performance and drive growth
  • Never satisfied and unwilling to stop testing mindset
  • Able to effectively communicate brand’s message
  • Able to extract key values and insights from dashboard and reports
  • Adaptability in the ever-changing digital space and ability to think like a customer
  • University Degree holder in business discipline with more than 5 years managerial experience in ecommerce and digital marketing, B2B ICT/Banking experience is preferred



If you would like to apply for this role or find out more, please contact Vanisha Khem on  Apply online with your latest CV in word format and expected salary. Kindly note that only shortlisted candidates will be notified.