Marketing Manager, Premier and Wealth Management - Global Marketing

  • Competitive
  • Hong Kong Hong Kong Hong Kong HK
  • Permanent, Full time
  • HSBC
  • 23 Sep 18 2018-09-23

Marketing Manager, Premier and Wealth Management - Global Marketing

Some careers shine brighter than others
If you're looking for a career that will help you stand out, join HSBC and fulfil your potential.

Global Marketing uses creativity and business flair to help drive top-line revenue growth for our Global Businesses by optimising marketplace opportunities, our brand strength and customer insight.

We are currently seeking a high caliber professional to join our team as Marketing Manager, Premier and Wealth Management.

Principal responsibilities

  • Management and execution of Marketing communications campaigns and activities to deliver against the objectives and ambitions of the Global Marketing strategy
  • Plan and Implement campaigns globally, working with and guiding Marketing campaigns teams in market to ensure
    that the HSBC brand is promoted in a cohesive and consistent way
  • Use the agreed campaign assets and supporting materials produced
  • Formulate and implement Marketing activities and campaigns to support the achievement of revenue growth targets
  • Drive customer acquisition in key segments, building the HSBC brand presence and supporting the local activation of campaigns and events
  • Collaborate with key internal stakeholders and effectively manage agencies and suppliers relationships to maximise service delivery
  • Manage marketing budget for specific products or segments and ensure effective deployment to enhance return on investment and in accordance with departmental guidelines.

  • University graduate in business studies with a background in marketing is preferred.
  • Proven experience in a marketing role, ideally has worked for a banking or financial institution with involvement or a good understanding of investment and insurance services.
  • Proficient in data analysis, project management, advertising production and direct marketing with good commercial sense.
  • A team player with good interpersonal skills and the ability to multitask and meet tight deadlines.
  • Experienced in liaising with external business partners and suppliers.
  • Proficiency in Microsoft Office applications.
  • Strong communication skills with proficiency in written and spoken Chinese and English a must.
You'll achieve more when you join HSBC.

Candidate with less relevant experience or skills may be offered a lower Global Career Band than stated above.

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