Business Intelligence Manager,AVP

  • Negotiable
  • Hong Kong Hong Kong Hong Kong HK
  • Permanent, Full time
  • Robert Walters Hong Kong
  • 23 Feb 18 2018-02-23

Our client is a sizable bank.


  • Perform pre-campaign analysis and targeting and generate targeted customer base
  • Conduct campaign tracking and post evaluation and handle campaign fulfillment
  • Conduct tracking and evaluation of marketing programs to enhance its effectiveness and increase customer profitability.
  • Support segments targeting to promote usage & boost up active customer base of digital banking with collaboration with e-acquisition and usage team.
  • Tracking traffic and customer behavior across digital assets including website and mobile applications
  • Extract insights from data sets for product development, evaluates and identifies opportunities
  • Work closely with internal stakeholders and external vendors on project planning and execution


  • Degree holder or equivalent.
  • Minimum 6 years of working experience in banking / financial industry, preferably in data mining and database marketing.
  • Proficiency in statistical tools, database software such as SAS, MS-Access, Excel.
  • Analytical with excellent business and market sense.
  • Good sense of ownership and servicing mindset
  • Good command of written and spoken English and Chinese (including Putonghua)