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Senior Marketing Manager (DACH), Global banks and intermediates, Asset Management, Frankfurt/Zurich

Non-disclosed Frankfurt am Main, Germany
Posted 26 days ago Hybrid Job Permanent £competitive
Our client, a global asset manager, are looking for a strategic, German-speaking marketing professional to support the sales team in the DACH region, specifically focused on global banks and other intermediaries in German-speaking countries.

Responsibilities

  • Work closely with the heads of sales and business business leaders to develop value propositions and client  marketing strategy for the region. 
  • Develop and implement strategic marketing plan to support the business goals 
  • Lead a team of marketing specialists to help deliver marketing strategy 
  • Work closely with sales teams to coordinate roadshows and events across the region. 
  • Develop campaigns across digital, email, social media and websites.
  • Partner with external media agencies in the region  to develop advertisement and media campaigns
  • Help develop sponsorship and advertising opportunities
  • Translate  content into German where required. 
  • Use KPI’s and data to record and measure success of marketing campaigns and initiatives

 

Requirements 

  • Undergraduate degree (min 2.1)
  • 10+ years intermediary meeting marketing experience, ideally in the DACH region. 
  • Business fluent in German and English
  • Proven experience with multi-channel marketing in asset management
  • Strong understanding of asset management  distribution environment.
  • Strong understanding of investment products

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