PR Manager PR Manager …

China Insights Consultancy
in Shanghai, Shanghai Shi, China
Permanent, Full time
Last application, 10 Jun 19
200K - 240K
China Insights Consultancy
in Shanghai, Shanghai Shi, China
Permanent, Full time
Last application, 10 Jun 19
200K - 240K
We are seeking a Public Relations Manager (PR Manager) to design and implement marketing strategies that cultivate our relationships with media, engage our target audience and boost our brand awareness.

Duties and responsibilities

Develop a marketing communications plan including strategy, goals, budget and tactics

Develop media relations strategy, seeking high-level placements in print and online media

Leverage existing media relationships and cultivate new contacts within business and industry media

Manage media inquiries and interview requests

Create content for press releases, byline articles and keynote presentations

Plan and coordinate all public relations activities

Plan event from start to finish according to requirements, target audience and objectives

Maximize brand presence on various channels (e.g. web, TV and social media) and ensure brand consistency in all advertising efforts

Monitor, analyze and communicate PR results on a quarterly basis

 

Qualifications

BA/MA degree in Marketing, Advertising, Communications or a related discipline

4 years or above related working experience in public relations or marketing

Proven working experience in public relations required

Proven track record designing and executing successful public relations campaigns at both a local and national level

Strong relationships with both local and national business and industry media outlets

Exceptional writing and editing skills

Solid experience with new social media, including WeChat, Weibo, Company Website, etc.

Event planning experience

Excellent communication and presentation skills with confidence to serve as the company’s spokespersonAdvanced communication and interpersonal skills

Well-featured with open personality

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